E-commerce is the process of businesses and consumers buy and sell goods and services through an electronic medium. The software resides on a commerce server and works in conjunction with online payment systems to process payments.
Types of E-commerce:
There are 4 basic types of e-commerce:- B2B (Business to Business)
- B2C (Business to Consumer)
- C2B (Consumer to Business)
- C2C (Consumer to Consumer)
1. B2B (Business to Business)

2. B2C (Business to Consumer)

- In this types of Business to Consumer, in which a business sells products or services directly to consumers over the Internet. Elimination of the need for physical stores is the biggest rationale for business to consumer e-commerce.
3. C2B (Consumer to Business)

- In this type of Consumer to Business, consumers offer their products or services online and companies post their bids. This type of e-commerce is very common in crowdsourcing based projects.
4. C2C (Consumer to Consumer)

- In this type of Consumer to Consumer,  which is where consumers sell products to other consumers. The consumer is selling products directly to the consumer.
How about e-commerce Success:
There are most important 3 types:1. Marketing2. Customer Service
- The choice of the platform also impacts the marketing of the online store.
- Digital marketing for e-commerce applies traditional marketing principles to a multichannel, data-driven environment.
- In other words, connecting an online store with its customers.
3. Order-Shipping-Return
- Use customer feedback to develop your online store.
- Multi-channel customer service is a strategic way to manage all customer related questions about your business.
- Customer service is critical in the ongoing relationship between retailers and their customers
- There are lots of instances when customers may need to return a particular product back to the company due to several reasons.
- A single order management system eliminates the need for several different systems.
Advantages of E-commerce:
- Few operational costs and fine quality of services.
- Easy to access and manage a business.
- Cost reduction is another very important advantage normally associated with electronic commerce.
- Fastly selling and fastly delivered
- Easy to Showcase Bestsellers
- E-commerce allows them to visit the same store virtually, with just a few mouse clicks.
- E-commerce provides convenience to buy goods or services without causing any physical constraints to the consumers.
Disadvantage of E-commerce:
- E-commerce applications are still evolving and changing rapidly.
- Anyone can buy during a site crash.
- In case of items of clothing, footwear etc. you have to buy without trying.
- Customers find this impersonal and make them feel unconfident, also not feel secure.
- Among the disadvantages of e-commerce is the lack of the option of physically touching or experiencing the product.
- Sometimes we get the bad quality of products from e-commerce sites.
Features of E-commerce:
- Zoom of the photos can help consumers get a better view of the product.
- product comparison is helpful to consumers then get good products and increase sells.
- Â Customers questions can be answered very fast then improve the review.
- Showing products on models is very effective. It lets the online shopper have a much better understanding of the product.
Payment System of E-commerce:
- Payment gateways authorize the transfer of funds between buyers and sellers.
- There are various ways of making payments through electronic modes such as electronic wallets, smart cards, software wallets, credit cards, debit cards, net banking and more.
- These payment gateways are the middlemen between the purchaser and the company providing the product.
Conclusion of E-commerce:
- E-commerce is helpful technology that gives the consumer access to business and companies all over the world.
- E-commerce development is the way to sell products and plus the business revenue.
- The e-commerce is not a kind of new industry, but it is a creating new economic model in the world.
- E-commerce will continue to grow as new market sectors enter the digital worlds.